ERA Grizzard Real Estate is pleased to announce their ranking on the list of ‘Best Designed Real Estate Websites’ by REALTrends, a major source for residential Real Estate information, analysis, and news since 1987.

Designing a creative yet user-friendly website that focused on the unique needs of their home buyers, sellers, and agents was the focus of the redesign of ERAGrizzard.com.

For their customers, the company set out to be the premier resource to learn about life in the Central Florida communities ERA Grizzard proudly serves and to browse homes for sale. For their REALTORS®, ERA Grizzard’s goal was to design a site that easily enabled their agents with the ability to provide hyper-local content, showcase their services and personal branding, and provide a valuable resource for their customers to utilize.

Fueled by their commitment to innovation and creating the best Real Estate experience possible, the recognition from RealTrends is true validation that the goals for the website were met. Their clients and agents can turn to ERAGrizzard.com as a nationally recognized resource for their Real Estate needs.

After reviewing nearly 700 websites for aspects such as unique value proposition (UVP), branding, and user experience, REALTrends ranked ERAGrizzard.com number 4 on their list of ‘Best Designed,’ website, a true testament to its success.

The site complements the company’s overall brand, culture, and dedication to best showcase and support their REALTORS® while continuing to be the top resource for their home buyers and sellers.

“We designed the site to captivate a user’s attention from the moment they land on the homepage. Gorgeous imagery and compelling videos draw you in, while our robust content strategy keeps you coming back,” says Heather Flack, Director of Marketing at ERA Grizzard Real Estate. “I like to describe our site as the “Travel Magazine” of Real Estate. While it’s beautiful to explore, it’s packed with the information that our varying audiences not only need but are pleasantly surprised to find.” 

ERAGrizzard.com features a sleek design and modern features including a striking video background and offers users an in-depth look at Central Florida as well as ERA Grizzard’s history and the services. With detailed community and lifestyle pages complete with video profiles, custom photography, and HGTV style blog posts, users can turn to ERAGrizzard.com as their trusted resource. 

"A strong online presence means more than Google rankings or the first impressions you get when you visit our site. A thoughtful site is crucial in today’s online Real Estate landscape and is the beginning of many of our relationships," says Gus Grizzard, Broker/Owner of ERA Grizzard. "As a team, we hold the needs of our agents and our customers as our number one priority. I believe the hard work behind the creation of ERAGrizzard.com and validation of our REALTrends ranking speaks to that commitment.”

Moving into 2018, ERA Grizzard is excited to use the momentum from the successful ERAGrizzard.com and their passion for innovation to provide even more resources and continued support.

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