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Posted by The Real Estate Reporter on Mar 25, 2021 12:35:44 PM

What to Look for in a Real Estate Coach or Mentor

real estate coach era grizzard

Partnering with a real estate coach or mentor can make a major impact in your business. 
 
Having that go-to person to motivate and challenge you can push you to step outside your comfort zone and follow through with your business plans. If you've ever struggled with staying on track or feeling motivated, the right support can help empower you to increase your production and live the life you've always wanted. 
 
However, not all coaches & mentors are created equal. Use the following list of seven questions to uncover how to interview your next real estate coach. 
 
 1 coaching experience1. What's their coaching and sales experience? 

You want to make sure you are working with somebody who has the expertise to assist you in your own business. Find out what their experience is developing other agents, if they have coaching testimonials, and the proven results or track record of working with them.

While a motivating personality is definitely attractive, look for coaches & mentors with appropriate sales experience as well. If you're having difficulties with transactions, you want your coach to be able to provide guidance in all aspects of your daily career. 

 2 selling philosophies2.Do they follow any philosophies or formal systems?

If they're going to provide you structure to your business, they should have structure in place as well. Look for a program that clearly outlines all that is offered and what the expectations are for both the coach and agent alike.

Also, check to see if they follow any real estate philosophies or coaching practices. Here at ERA Grizzard Real Estate, we follow Ninja Selling philosophies in addition to the clearly outlined structure of the ERA Real Coaching program. 

 3 coaching time3. How committed and available are they?
 
You and your coach might hit it off personally, but are they able to devote their time and energy to help you grow?

Another busy agent, competing broker, or local leadership might be stretching themselves too thin when it comes to coaching. Ask what type of time investment you can expect on their end and how they pledge to uphold it. 

We're passionate about agent careers

 
 4 busines goals4. Is their support in line with your business planning or goals? 

Before you can reach your goals, it's important to have defined them. If you don't have a business plan in place, see if this is included in the coaching.
 
Once you have a goal you're working towards, your coach can help you implement and track the strategies it will take to get there. Learn more about Business Planning at ERA Grizzard

 5 tools and resources5.What tools & resources support their coaching? 

You don't want to start working with a coach only to find out that you need to invest in more tools & resources. Find out if their coaching includes all you need to be successful.

At ERA Grizzard, we train you on tools and resources specifically geared toward accomplishing business and personal goals. Some of these resources included with our brokerage are kvCORE CRMS & agent websites, robust marketing services, Ninja Selling trainings, qualified referrals, and more
 
 6 real estate timeline6. Is there a formal timeline to keep you on track? 

Structure is key to coaching. Find out when your coaching sessions will be and if there is a start or end date. Knowing that you have coaching sessions at certain intervals will help you stay on track with the tasks discussed.
 
Our Real Coaching program is 12 weeks long for each round and includes pre-determined meetings with agents and coaches. 

 7 motivated in real estate7. How will they help you stay accountable, challenged, and motivated? 

Get the most out of coaching by keeping your momentum going. While goals and preferences vary agent to agent, your coach should be by your side to make sure the coaching program is a success for you.
 
At the end of the day, you want to find a coach or mentor who has your best interest at heart, and your relationship is built on mutual respect, understanding, and open communication.
 
era grizzard real coaching program
 
Interested in learning more about coaching services at ERA Grizzard? Our 12-week programs start throughout the year and are open to all agents regardless of experience. Learn more about our Real Coaching program here or connect with a member of our team.

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