--- title: Creating a Successful Social Media Strategy - Featured in REAL Trends description: Learn how our marketing department creates a successful social media strategy that is creating buzz and was featured in REAL Trends image: https://blog.eragrizzard.com/hubfs/AgentTalk/social%20strategy%20real%20trends%20heather%20flack.png --- See the Latest Properties  [Sign Up](http://www.eragrizzard.com/myaccount/get.php?)  OR  [Login](http://www.eragrizzard.com/) [![grizzard real estate](https://blog.eragrizzard.com/hs-fs/hub/481286/file-2405075363.png)](http://www.eragrizzard.com/) - # Central Florida Homes & Real Estate For Sale - 800.476.6966 - [Home Page](http://www.eragrizzard.com) - [Homes for Sale](http://www.eragrizzard.com/homes_for_sale_Central_Florida_Real_Estate) - [Explore](http://www.eragrizzard.com/areas) - [Realtors](http://www.eragrizzard.com/agents) - [HomeTalk Blog](https://blog.eragrizzard.com/hometalk) - [Contact Us](http://www.eragrizzard.com/contact) ![contact.png](https://blog.eragrizzard.com/hs-fs/hubfs/Headers_AgentTalk.jpg?width=3333&name=Headers_AgentTalk.jpg "contact.png") Posted by [Heather Colby](https://blog.eragrizzard.com/agenttalk/author/heather-flack) on Sep 8, 2017 1:36:00 PM ![](https://blog.eragrizzard.com/hubfs/Heather%20Colby%20Cropped%203.png) Find me on: [LinkedIn](http://www.linkedin.com/in/heatherflack) [Twitter](http://www.twitter.com/HeatherEFlack) # Creating a Successful Social Media Strategy - Featured in REAL Trends - [Tweet](https://twitter.com/share) ![social strategy real trends heather flack.png](https://blog.eragrizzard.com/hubfs/AgentTalk/social%20strategy%20real%20trends%20heather%20flack.png) ## Ready to take your Real Estate career's social media marketing to the next level? REAL Trends interviewed our Director of Marketing, [Heather Flack](http://www.eragrizzard.com/employees/1095-Heather-Flack), to learn how we implement a successful social media strategy to create an engaged audience, generate leads, and grow our brand.  From creating a content calendar to using video, view some of our best tips in the article originally published on the REAL Trends' Tech Touch, "[How to Implement a Successful Social Media and Content Strategy.](https://www.realtrends.com/blog/content-strategy)"    We're dedicated to staying at the top of the industry when it comes to marketing and technology and proud to provide superior marketing to our agents. [Learn more about our marketing services here](https://blog.eragrizzard.com/agenttalk/how-we-do-marketing-differently-at-era-grizzard-real-estate) and chat with us to learn more!    [![we're revolutionizing real estate marketing](https://no-cache.hubspot.com/cta/default/481286/c1e0f832-2de4-49b1-a577-f90739943ef4.png)](https://cta-redirect.hubspot.com/cta/redirect/481286/c1e0f832-2de4-49b1-a577-f90739943ef4)   Then, once you're ready to dive deeper into social media marketing don't miss the following blog posts in our Up Next section!  -UP NEXT-  # [How We Do Marketing Differently at ERA Grizzard Real Estate! ](https://blog.eragrizzard.com/agenttalk/how-we-do-marketing-differently-at-era-grizzard-real-estate) [![ERA Grizzards Real Estate Marketing Team.png](https://blog.eragrizzard.com/hs-fs/hubfs/social-suggested-images/ERA%20Grizzards%20Real%20Estate%20Marketing%20Team.png?width=619&height=324&name=ERA%20Grizzards%20Real%20Estate%20Marketing%20Team.png)](https://blog.eragrizzard.com/agenttalk/how-we-do-marketing-differently-at-era-grizzard-real-estate) Learn how we're transforming Real Estate marketing...for our agents! [Keep Reading.](https://blog.eragrizzard.com/agenttalk/how-we-do-marketing-differently-at-era-grizzard-real-estate)  --- # [How the '60-30-10 Rule' Will Ignite Your Real Estate Marketing Dollars](https://blog.eragrizzard.com/agenttalk/how-the-60-30-10-rule-will-ignite-your-real-estate-marketing-dollars) [![60 30 10 rule real estate marketing.png](https://blog.eragrizzard.com/hs-fs/hubfs/AgentTalk/60%2030%2010%20rule%20real%20estate%20marketing.png?width=619&height=324&name=60%2030%2010%20rule%20real%20estate%20marketing.png)](https://blog.eragrizzard.com/agenttalk/how-the-60-30-10-rule-will-ignite-your-real-estate-marketing-dollars) Ready to stop spending money on what doesn't work and confidently grow your business with smart marketing? [Learn How](https://blog.eragrizzard.com/agenttalk/how-the-60-30-10-rule-will-ignite-your-real-estate-marketing-dollars).  --- # [What Inspired Our Real Estate Agents at Our 2017 Summer Rally?](https://blog.eragrizzard.com/agenttalk/what-inspired-our-real-estate-agents-at-our-2017-summer-rally) [![matt-gus-rally-video.png](https://blog.eragrizzard.com/hs-fs/hubfs/email%20images/matt-gus-rally-video.png?width=619&height=348&name=matt-gus-rally-video.png)](https://blog.eragrizzard.com/agenttalk/what-inspired-our-real-estate-agents-at-our-2017-summer-rally)Get an inside peek into our industry leading training and see what our culture is all about. [Watch Video](https://blog.eragrizzard.com/agenttalk/what-inspired-our-real-estate-agents-at-our-2017-summer-rally).  [![careers with ERA Grizzard Real Estate](https://no-cache.hubspot.com/cta/default/481286/cf5bff60-6f4c-49b6-96f4-85435c8d75b5.png)](https://cta-redirect.hubspot.com/cta/redirect/481286/cf5bff60-6f4c-49b6-96f4-85435c8d75b5) Topics: [Social Media Marketing](https://blog.eragrizzard.com/agenttalk/topic/social-media-marketing), [Marketing](https://blog.eragrizzard.com/agenttalk/topic/marketing) [![Careers at ERA Grizzard ](https://no-cache.hubspot.com/cta/default/481286/e01024a2-b7b0-401b-b59b-85960f008e0d.png)](https://cta-redirect.hubspot.com/cta/redirect/481286/e01024a2-b7b0-401b-b59b-85960f008e0d) ### Subscribe to AgentTalk [![Careers at ERA Grizzard Real Estate ](https://no-cache.hubspot.com/cta/default/481286/f09baabb-0ab5-408c-87b9-b1e70f894ee7.png)](https://cta-redirect.hubspot.com/cta/redirect/481286/f09baabb-0ab5-408c-87b9-b1e70f894ee7) ### Recent Posts ### Posts by Topic - [Marketing (39)](https://blog.eragrizzard.com/agenttalk/topic/marketing) - [Videos (30)](https://blog.eragrizzard.com/agenttalk/topic/videos) - [Broker Tips (13)](https://blog.eragrizzard.com/agenttalk/topic/broker-tips) - [Business Planning (12)](https://blog.eragrizzard.com/agenttalk/topic/business-planning) - [Events (9)](https://blog.eragrizzard.com/agenttalk/topic/events) - [Social Media Marketing (7)](https://blog.eragrizzard.com/agenttalk/topic/social-media-marketing) - [Join our Team (6)](https://blog.eragrizzard.com/agenttalk/topic/join-our-team) - [Company News (5)](https://blog.eragrizzard.com/agenttalk/topic/company-news) - [Realtor Spotlight (4)](https://blog.eragrizzard.com/agenttalk/topic/realtor-spotlight) - [Realtor in Orlando, Florida (2)](https://blog.eragrizzard.com/agenttalk/topic/realtor-in-orlando-florida) - [Social Media (2)](https://blog.eragrizzard.com/agenttalk/topic/social-media) - [Awards and Achievements (1)](https://blog.eragrizzard.com/agenttalk/topic/awards-and-achievements) - [Carrie's Quick Tips (1)](https://blog.eragrizzard.com/agenttalk/topic/carries-quick-tips) - [Community (1)](https://blog.eragrizzard.com/agenttalk/topic/community) - [Customer Experience (1)](https://blog.eragrizzard.com/agenttalk/topic/customer-experience) - [Facebook (1)](https://blog.eragrizzard.com/agenttalk/topic/facebook) - [Orlando (1)](https://blog.eragrizzard.com/agenttalk/topic/orlando) see all ### Follow Us **[grizzard real estate](http://www.eragrizzard.com/)** - [contact us](http://www.eragrizzard.com/contactus) - [face book](https://www.facebook.com/pages/ERA-Tom-Grizzard-Inc/105202863620) - [twitter](https://twitter.com/eragrizzard) - [gmail](https://plus.google.com/u/0/108684061992225023359/posts) - [youtube](https://www.youtube.com/user/ERAGrizzardVideos) [![rent](https://blog.eragrizzard.com/hs-fs/hub/481286/file-2405416358.png)](http://www.eragrizzard.com/about#)[![home](https://blog.eragrizzard.com/hs-fs/hub/481286/file-2412140932.png)](http://www.eragrizzard.com/about#) - [Terms of Use and Privacy Policy](http://www.eragrizzard.com/getagent/Pages.php?Page=Privacy) - [Agent Login](http://69.212.179.160/) This site is hosted, designed, and copyright © 1994 - 2015 by [Delta Media Group, Inc.](http://www.deltagroup.com/) -- Patent Pending -- Each Office is Independently Owned and Operated ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Heather Colby", "url" : "https://blog.eragrizzard.com/agenttalk/author/heather-flack" }, "datePublished" : "2017-09-08T17:36:00.000Z", "headline" : "Creating a Successful Social Media Strategy - Featured in REAL Trends", "image" : [ "https://blog.eragrizzard.com/hubfs/AgentTalk/social%20strategy%20real%20trends%20heather%20flack.png" ], "mainEntityOfPage" : { "@id" : "https://blog.eragrizzard.com/agenttalk/creating-a-successful-social-media-strategy-featured-in-real-trends", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.eragrizzard.com/hubfs/square%20logo%20with%20border.jpg" }, "name" : "ERA Grizzard Real Estate" } } ```